Welcome to the Herd

Anaeo publishes concise, entertaining, and quietly provocative articles for people who want better results in work, money, and life. It helps people who want to see things others miss. Like the hidden dynamics, power games, and invisible scripts driving your career, work-life, financial and personal decisions.

You’ll learn how to think more strategically. How to read between the lines. And how to move the needle in a world full of noise, vagueness, and fluff. Whether you want to become layoff-proof while working your 9-to-5, or you’re shooting to be the next CEO. Anaeo will help you make sure your efforts turn into success, however you choose to measure it.

It’s a weekly mental reset. A quiet upgrade. A pattern interrupt. A way out of the default settings and tired thinking loops that keep most people stuck.

Sign-up for my free previews. You’ll know pretty quickly if it’s for you.


FAQ

I’m entirely reader-supported. That means I get to write with total independence and the freedom of having no master beyond my readers. I’m grateful for each and every one of you and want to make it easy to engage with me. If anything’s unclear after reviewing this FAQ page, please email me directly at mark@anaeo.com.

How much does Anaeo cost and what do I get for it?

Anaeo subscribers get 4+ articles a month. My goal is that you are excited by the arrival of each email and it sparks the thought “I wonder what’s in store for me today?”

If you need that kind of excitement in your inbox, here are the options:

  1. Anaeo – subscribe at the primary level for access to all published articles, the full archive, and participation in the comments section ($60/year)

  2. Anaeo Pro – the Pro level allows you to show your support for Anaeo, and adds the guarantee that I will respond to your question and topic suggestions ($240/year)

Because it’s considered professional development, chances are you can even charge it to your employer.

How do I upgrade to a Paid or a Pro account?

Whether you are a free reader wishing to get paid access, or a paid subscriber looking to join the Pro Tier, sign in to your account on Substack and follow the instructions found here.

How do I cancel my subscription?

To cancel a subscription (or turn-off auto-renew), you can do so in Settings by following the instructions found here. You are also welcome to simply email me at mark@anaeo.com so I can cancel the subscription (or stop auto-renew) directly on your behalf.

How do I change the email address associated with my account?

Keeping your email address up-to-date is easy, but unfortunately, I cannot change it for you directly. To change your account, follow the instructions found here.

Can I print a nicely formatted PDF of your articles?

Of course, navigate to any article online, either through clicking on the header of an email article or going to the Anaeo website directly. Once there, click the 3-dot menu (...) to the right of the Share button. That will open up a menu, which includes an option to "Open as PDF." The system will then generate a formatted PDF for saving or printing.

Why the Little Green Elephant?

The website has serious intent to help you make a positive transformation, and I wanted to add a little playfulness… and Canva had the cute little guy available for free.

Can I buy a subscription for someone else?

What an amazing colleague you are! Yes, you absolutely can send a gift subscription using the sign-up page found here. (You can send a gift to anyone with an email address—local politicians and misguided college students included.)

Our company or team would like to subscribe to Anaeo as a group. Do you offer a group rate?

Indeed I do! Each subscription is intended for one individual, so if you have a “herd” of interested readers, a group program is right up your alley. Group access is for my standard subscription level and can be found here. The group rate is 20% off list price for a minimum of 4 seats.

Can we hire Anaeo to speak at a private event?

Probably not! I sincerely appreciate all speaking invitations and would love to be able to accept them. However, my primary work is to publish quality articles 4+ times each month. Speaking engagements take valuable researching, thinking, writing and editing time away and so I generally decline such offers.

Email any questions to mark@anaeo.com. You can also find us commenting actively on Substack Notes. I hope to see you in the Herd!

Disclaimer

This publication and its authors are not licensed professionals in any field. Nothing produced under the Anaeo brand should be construed as advice in any field. Do your own research.

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The little green elephant in the room